- About us
-
News & articles
Back
News & articles
View our latest company news and thought leaderships here.
See all the news stories - Products
- Underwriting teams
View our latest company news and thought leaderships here.
See all the news storiesLooking for a fresh, creative way to boost retail sales? Tokio Marine HCC has put together insured prize promotions specifically for the retail industry to help increase sales over a specified period of time.
Proven successful with many retail operations, retail promotions are a great way to boost promotional efforts and sales. Through weather promotions, sporting promotions and other exciting games of skill or chance, it is a simple way to get people talking about your brand. These types of promotions have been popular with jewelers, furniture stores, electronic stores and auto dealers, but can really be used by any type of retailer. All promotions are fully insured by a highly rated, financially sound insurance carrier.
We have other concepts and ideas for all kinds of retailers that we can provide more information and quotes on as well. Simply contact us for more information or for a quote.
WEATHER PROMOTIONS
If it snows three inches on Christmas Day, or it reaches 100 degrees on July 4th, or it rains one-half inch on Memorial Day, all your customers get their purchases for free! These are just a few examples of the types of weather promotions that we can customize for you. We can insure against rain, snow, and minimum or maximum temperature on any date you choose.
SPORTS PROMOTIONS
Your home team winning the championship, opening kickoff returned for a touchdown, back-to-back-to-back homeruns; these are some examples of the types of sporting feats that we can insure against to offer your customers a chance to get their purchases for free. Have an idea of your own? Contact us and we’ll work with you to turn it into an insurable promotion.
GAMES OF SKILL OR CHANCE
For jewelers, “The Perfect Diamond Game” consists of entry cards that would be available for customers after they make a purchase. Customers have the opportunity to fill out an entry card where they get to choose the cut, color, clarity and carat weight of a diamond and if it matches the preselected combination, they win! The prize could be a variety of items, for example, cash, a trip or a diamond.
For auto dealers, the “Guess the Vehicle Identification Number (VIN)” contest is appropriate. Each customer who makes a purchase gets an entry card to guess the VIN number for another new car. If their entry matches the preselected combination, they win the car!
Protects sponsors and marketers against an unexpected result of their promotion.
Game of chance surety bonds (promotion sweepstakes bonds) are required in Florida and New York for any game of chance promotion with a retail value over $5,000.
Not all products, coverages, or features may be available in all states. Restrictions, exclusions, limitations, and conditions apply and you should see your agent for more information. Certain products and services are provided through non-admitted insurance carriers and are not subject to certain State Guaranty Funds.
